The next frontier in jewelry design is here, digital, hybrid, and borderless. Digital Jewelry Week (DJW25) returns from October 6 to 12, 2025, culminating in a physical event in Milan on October 11. This new edition expands how jewelry is conceived, shared, sold, and experienced. Representatives from 29 countries, 24 institutions, and numerous emerging voices will participate in this evolving global showcase.

At the heart of DJW25 is Lov3D.io, a web-based 3D product design platform that connects creators, brands, and audiences directly, without requiring downloads or apps. Through immersive digital rooms, designers can present their work using animations, interactive storytelling, and real-time exploration, transforming static catalogues into living showcases.

The event is organized by Digital Exhibition Group SRL, a company specialized in immersive 3D showrooms, digital trade fairs, and virtual brand experiences. DJW was founded by Dario Rjeili, co-founded by Carlo Carone, with the support of Sara Cannone.

From the left: Carlo Carone, Dario Rjeili, and Sara Cannone
In 2024, the event introduced its first hybrid format, combining an online exhibition with a one-day physical showcase at Milan’s Giardino Senato, drawing over 10,000 participants and support from major industry partners including GemGenève, EY Italy, and Cozzari Jewelry. That collaboration allowed the winning student design to be produced and presented during GemGenève 2025.

The 2025 committee includes:
Laura Astrologo Porché, Senior Jewelry Journalist;
Lucrezia Buccellati, Co-creative designer at Buccellati;
Mathieu Dekeukelaire, Director at GemGenève;
Dalia Greppi, Jewelry Design Director at Prada;
Nadège Totah, Co-organizer at GemGenève.
Their involvement reinforces DJW’s mission to bridge creative, institutional, and educational worlds.
“This is not just an exhibition; it’s a movement,” says Dario Rjeili, Founder of DJW and Digital Exhibition Group. “We’ve created a space where heritage meets innovation, and where young designers can stand alongside established brands. DJW25 is about shaping what’s next.”

More than an exhibition, DJW is a strategic platform for dialogue and opportunity in a changing jewelry landscape. It provides independent creators, brands, and students with a global stage, eliminating the traditional barriers of trade shows. It connects the digital and physical worlds through interactive showcases and meaningful encounters. It also continues to push boundaries, both technologically and creatively, to redefine the way jewelry is experienced worldwide.
The online exhibition runs from October 6 to 12, 2025, on Lov3D.io and
digitaljewelryweek.com, followed by the in-person event in Milan on October 11.
Digital Jewelry Week 2025 continues to shape the future of jewelry design through innovation, creativity, and collaboration.
Article edited by Laura Astrologo Porché
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